A logo that looks right on an LED wall
When I demo the display, I want the wall itself to say TCG Marquee. That meant a logo made for the wall.
The first version had a wordmark and small print, which looked fine on paper and fell apart on a 128 by 64 LED panel. Small text just doesn't survive at that size. So the logo became a square mark with no small print: a grid of glowing dots in the brand's yellow and navy, the same dots you see in the site's header.
It now comes in a small pack: a horizontal version for light and dark backgrounds, the square mark, and a demo slide for TVs. The square mark doubles as the shop logo on my own demo wall.